Lexmark: Consumers concerned, yet clueless, on ‘green’ technology

sg — Wed, 08 Jul 2009 21:46:01 +0000

- Women are concerned, men are mostly clueless The majority of 10,000 people in 21 countries have a guilty conscience about their carbon footprint when using their home and office technology, according to a global survey conducted by Ipsos on behalf of Lexmark International, Inc. (NYSE: LXK). Highlights from the survey reveal that the majority of respondents cannot identify their largest potential environmental impact points when it comes to printing, and that women are more knowledgeable and guilt-ridden about their green practices than men. * Top five things global consumers said: 91 percent would rather fix a technology device under warranty than dispose of it * 85 percent would often choose the most environmentally conscious printing option if given a “one-click” or ...

Post from: smashing green

Lexmark: Consumers concerned, yet clueless, on ‘green’ technology

smashing green » Surveys

Lexmark: Consumers concerned, yet clueless, on ‘green’ technology